Coffee with Closers

• No need to take Techs off the road for days at a time. Zoom meetings 90 minutes weekly.
• No information overload. No losing notes in the manual. We implement as we teach, starting week ONE.
• No risk of cancellation or costly postponement. In-person events are subject to the travel and health of all attendees.

CWC "Six Key Lessons of Flat-Rate":

Meeting 1: Intro, bios, exercises.

Reach & Withdraw

Silence

Wedge Questions

Benefit Definitions

Meeting 2: Price Conditioning and the 3 Ridiculously Simple Strategies for Presentation:

Best-Better-Good

Bundle & Peel

Good-Better-Best

"Instant Oil Change"

Safety Checkups/Checklists

The Reflexive Close

Meeting 3: Features, Advantages & Benefits

Adding Value

Philosophy versus Technique

Versatility in Technique

FAB as an Industry Convention

Features Exercises

Benefits Exercise

Meeting 4: Upfront Pricing 

Why?

When to discuss it

Upfront Pricing Analogies

Protection & Fairness

Demonstrating the Objection in Advance

Open Ended Questions

Summary Statements

3-Part Communication Cycles

Role of Curiosity

Meeting 5: Overcoming Objections

Multiple Decision Makers

Price Objections

Stalls and "The Other Tech"

Coupons

When and how to approach Financing

Monthly Payment Footnotes

Meeting 6: The Systemic Installation

Six Rules of Flat-Rate Sales

4 Steps in the CWC System

Introduction

Diagnostic

Presentation

Inspection

The Throttle of Urgency

Five Star Reviews

In addition, each individual Tech is coached personally by Matt 3 times during the 9 weeks.

Coffee with Closers is also available in a One-Day Workshop Onsite, absent the Coaching and Implementation.